mediaSHERPA represents 20+ years of career that has spanned the technology and methodology for creating and delivering media, games and VR/AR from concept to consumer devices.
John has endeavored to help companies and causes not only tell their stories through dynamic media but also leverage disruptive and transformative technology to maximize the impact.
He currently serves as the Chairman of the New Media Council for the Producers Guild of America representing the interests of producers of broadband video, games, transmedia, iTV and VR/AR content to the entertainment industry.
Until recently, John was the VP Interactive Experiences for NBC Entertainment Digital where he develops native interactive experiences be they 2nd screen, social media or virtual reality for some of the largest shows on TV such as The Voice, Americas Got Talent, Blindspot, Blacklist and more.
On the production side, John Canning has filmed, photographed and produced in some of the most beautiful and remote locations in over 6 continents covering stories in more than 60 countries for on-line, broadcast, film and print outlets. He latest project was the full-length documentary and digital site Doing Jewish: A Story from Ghana.